Not all PR works need an agency

Nibble is a platform matching curated PR freelancers with launching startups and businesses.

The approach was to use as many brand color as possible, yet to create a modern and clean dashboard and blog design that are intuitive to use for both businesses and freelancers.

After designing the initial wireframes, usability testing was conducted to ensure the ease of use for both user groups, and to detect possible issues. The wireframe went through serise of revisions to reflect the findings from the usability testing.

The UI toolkit was created to relect the fresh and vibrant brand identity.

Using the UI toolkit and revised wireframes, the high fidelity prototype of the responsive dashboard/blog design has been developed and delivered for the development.